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These 5 neon fashion finds will brighten up your summer wardrobe

Jul 30, 2023

From luminous lime greens that demand attention to peppy purples, these five neon styles will make a statement this summer.

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Perhaps it’s the effect of the Barbie movie, or perhaps we’re just finally tired of all the beige streetwear we have seen over the past few years, but vibrant, electric hues are back in a big way. An homage to the ‘80s, this trend is not one for wallflowers — it’s all about standing out, radiating confidence, and letting your outfit speak for itself. From luminous lime greens that demand attention to peppy purples, Rebecca Tay showcases five neon styles ready to make a statement this summer.

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HATS OFF

If your wardrobe is already chock full of colour, well, we’re placing bets on the fact that you don’t have a hot pink bucket hat yet. Enter this wide-brimmed style, which is not only super practical — water-repellent, UV-protective style, with a mesh fabric lining that’s quick-drying, sweat-wicking and breathable — but also ridiculously cute. Scrunch it up in your suitcase so you can bring it with you when you travel.

Lululemon, lululemon.com | $64

PURPLE PEP

Looking to really make an impactful entrance at an event this summer? This is the number to do it in. With its stretchy, drapey satin fabrication, thigh-high slit and square neckline, it’s a classic number in a not-so-classic colour. Team with strappy black stilettos and bold metallic hoops for true “look-at-me” vibes.

Aritzia, aritzia.com | $128 ($50.99)

HIGHLIGHTER GREEN

Whether you wear this athleisure polo tank to the tennis courts or lunch with friends, it’s a fun, eye-catching addition to your summer rotation. Sure, it has true sportswear functionality — think a moisture-wicking, four-way stretch fabric — but we love it with optic white cotton shorts or a printed skirt for exploring cobblestone lanes on your next summer vacation.

Joe Fresh, joefresh.com | $26

BLUE’S CLUES

Neon blue was always the hotly debated neon shade when we were growing up: purists tended to think it didn’t count — or at least that it was never as “hot” as fluorescent yellow, orange, pink or green. Cast an eye on these Ganni washed cotton canvas pants, though, and we’d beg to differ: the colour is called “blue curacao”, and they’re pretty hard to miss. Team with black to tone things down or go head-to-toe with a top in a different shade of blue for a fun, fashion-forward finish.

One of a Few, oneofafew.com | $325

PARTY OF THREE

Think wearing neon is going to turn people blind? Well, it’s not — but if that sounds like you, then this three-pack of hair ties is probably a good option for you. Made by Berlin designer Ina Seifert, they feature colourful, handmade and hand-painted beads and look just as great on your wrist as they do around your pony.

Neighbour, shopneighbour.com | $50

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Rebecca TayincludedHATS OFFPURPLE PEPHIGHLIGHTER GREENBLUE’S CLUESPARTY OF THREE